2015 Hyundai Elantra launched in India
New Delhi, April 20, 2015: Hyundai Motor India Ltd, the country’s leading premium car manufacturer and the largest passenger car exporter, today announced the launch of stylish, distinctive and premium 2015 Elantra. First Introduced in the year 2004, the new Elantra aims to set a higher standard in the premium sedan segment. With the launch of new Elantra, Hyundai now presents the complete new portfolio of the new generation Modern Premium products to Indian customers.
Published on: Mar 4, 2016
Transcripts - 2015 Hyundai Elantra launched in India
Hyundai launches the ‘2015 Elantra’
Modern & Stylish sedan is set to redefine premium segment in India
To offer an unparalleled 3D Excellence - Delightful performance, Design
finesse & Driving pleasure
New Delhi, April 20, 2015: Hyundai Motor India Ltd, the country’s leading premium car
manufacturer and the largest passenger car exporter, today announced the launch of stylish,
distinctive and premium 2015 Elantra. First Introduced in the year 2004, the new Elantra
aims to set a higher standard in the premium sedan segment. With the launch of new
Elantra, Hyundai now presents the complete new portfolio of the new generation Modern
Premium products to Indian customers.
2015 Elantra promises to create a new benchmark and strives to set a high standard of
premium for its class in India with its modern aesthetic design, high-class interiors and
cutting-edge technology. Its features include exemplary safety and high efficiency, while
boasting of sporty and agile handling. The efficient and high-performance engineering
incorporated in Elantra delivers a higher level of driving pleasure.
On the launch of the 2015 Elantra Mr. B S Seo, Managing Director & CEO, HMIL said,
“The Elantra has always been the trendsetter in its segment and is now set to offer high
standard in the premium segment. The 2015 Elantra will delight our customers with its high-
class appeal and agility. Elantra being a global model is Hyundai’s first car and one of only
10 cars in the history of the auto industry to reach over 10 million sales globally. Designed in
line with a vision of creating cutting edge driving innovations and delivering outstanding
comfort features, the new Elantra is engineered for excellence to cater to various needs of
The Premium Fluidic Design Philosophy
The Elantra features a "wind craft" design inspired by nature's contours, dynamic curl of an
ocean wave, flowing lines of canyon walls. Called as ‘fluidic sculpture’, the Elantra continues
this design philosophy that injects sophistication and dynamic angles into the shape of a
vehicle. The sleek dynamic lines and deep grooves create a modern and futuristic look.
Stylish Evolved Exteriors
The 2015 Elantra portrays a truly modern design philosophy through its distinctive exterior
styling. Evoking a premium feel, the design cues display the Hyundai family aesthetics,
featuring a striking hexagonal radiator grille. Sleek lines flow from front to rear with a sporty
profile and dynamic rear end.
The newly-designed stylish bold front bumper and the grille depicted in chrome, as well as
adoption of projector headlamps with LED light guide and trendy fog lamps adds a dynamic
and high-tech feel to the 2015 Elantra.
The 16-inch newly designed 10 spoke alloy wheels and chrome moulding on its belt line
accentuates the Elantra’s sporty and premium image. The new two-tone rear bumper and
chrome tipped exhaust boost the sporty appeal of the car while the LED effect wrap around
rear combination adds to the hi-tech and premium imagery.
Below are some key exterior elements:
Stylish bold Front bumper with chrome insert grille
Projector Headlamp with LED Guide Light
New Trendy Fog Lamps
Chrome Window belt-line
Chrome Tip Exhaust
New Design 10 spoke 16” alloy wheels
Electrically adjustable and retractable outside rear view mirror
New LED effect rear combination lamps & sporty dual tone rear bumpers
Chrome Door Handles
Rear Parking Assist System (Rear sensors and rear camera)
The 2015 Elantra’s premium interior comes with host of segment-first features. The High-
tech elements and sportiness strikes the best sense of the luxury. With exciting flowing
shapes and high-grade materials interprets contemporary premiumness of the car. The new
Elantra seats feature comfortable upholstery and ergonomic contours. Attractive seats
covered in full leather exude modernity.
The spacious cabins & innovative features that blend perfectly with the exteriors, have been
designed to create an environment of breath-taking refinement, while the lines on the
interiors of the doors give the Elantra a premium appeal.
Interior appeal of the 2015 Elantra gets a boost with:
Sporty black interiors
Metallic Scuff plates
Sporty Aluminium pedals and ergonomically positioned console box with arm rest
and rear AC vents
The interior skilfully combines a newly interpreted, sporty and flowing centre console design.
The sportily designed, width-emphasising dashboard, newly integrated control and display
system represents the modern premium philosophy.
The multimedia system combines entertainment, information and communication: The new
generation audio features now an entirely new designed user interface and graphics,
4.3”color TFT LCD display and steering mounted controls also enables networking with
mobile devices via Bluetooth® and rear camera display capable.
The Feature rich Masterpiece
To ensure enhanced comfort and convenience the 2015 Elantra offers a large array of Hi –
Smart Key with push button start
Electric Heated Outside Rear View Mirror
Electro Folding Mirrors
Auto Cruise Control
Bluetooth with controls on steering
10 way power seats with lumber support
New generation touch audio with 4.3” colour TFT LCD
Rear AC Vents
Safety and Assistance Systems
The integral safety concept from Hyundai combines together all active and passive safety
components into a well knitted system – for the safety of the vehicle occupants and other
road users. All new Elantra expands the already comprehensive list of available active and
passive safety equipment by introducing new segment unique technologies. The body of the
2015 Elantra meets the most stringent requirements and in combination with highly efficient
restraint systems, ensures the maximum possible protection for vehicle occupants.
Safety features include:
Vehicle stability Management
Electronic Stability Control
ABS with EBD
Hill Assist Control
Electro Chromic Mirror
Rear view Camera
Rear Parking Sensors
Front and rear disc brake
Engine Capacity (cc)
Maximum Torque (kgm/rpm)
1,797 149.5ps@6500 18.1@4,700
1,582 128ps@4,000 26.5@1,900~2,750
Engine ARAI (Certified figures)
(6 Speed MT)
ARAI (Certified figures)
(6 Speed AT)
1.8 Dual VTVT
16.3 Kmpl 14.34 Kmpl
1.6 VGT CRDi
22.7 Kmpl (Best in segment) 19.11 Kmpl
Segment Exclusive Premium Features
A high-grade, functional segment unique features underlines the Elantra's premium quality
Front Seat Ventilation
Advanced safety feature - Vehicle stability Management
Metallic Door scuff plates
The 2015 Elantra will be available in 06 premium colours.
S SX SX –AT Base S SX SX-AT
Elantra 1,413,196 1,541,078 1,649,906 1,457,677 1,535,275 1,667,688 1,794,179
* Ex-showroom Price (Delhi) in Rs.
Hyundai Motor India Limited (HMIL) is a wholly owned subsidiary of Hyundai Motor Company (HMC).
HMIL is the largest passenger car exporter and the second largest car manufacturer in India. It
currently has nine car models across segments – Eon, i10, Grand i10, Elite i20, Active i20, Xcent,
Verna, Elantra and Santa Fe. HMIL’s fully integrated state-of-the-art manufacturing plant near
Chennai boasts advanced production, quality and testing capabilities.
HMIL forms a critical part of HMC’s global export hub. It currently exports to around 85 countries
across Africa, Middle East, Latin America, Australia and the Asia Pacific. HMIL has been India’s
number one exporter for the last 10 years consecutively. To support its growth and expansion plans,
HMIL currently has 419 dealers and more than 1,100 service points across India. In its commitment to
provide customers with cutting-edge global technology, Hyundai has a modern multi-million dollar
R&D facility in Hyderabad. The R&D center endeavors to be a center of excellence in automobile
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For further information contact:
Hyundai Motor India Ltd
Ravi Sharma (+91 9873136644)
IPAN H+K Strategies
Sukriti Kalra (+91 9910393262)