Media Contact:
Shannon “Birdie” Feeney, Director of Marketing
The Roscoe NY Beer Co.
Dana Distributors, Inc. was founded by Frederick C. Dana, Sr. on October 26, 1970 and incorporated in Orange County, NY wi...
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Press Release- Dana Dutchess

Published on: Mar 4, 2016

Transcripts - Press Release- Dana Dutchess

  • 1. FOR IMMEDIATE RELEASE Media Contact: Shannon “Birdie” Feeney, Director of Marketing The Roscoe NY Beer Co. 607-290-5002 The Roscoe NY Beer Company takes another huge step forward ROSCOE, NY - The Roscoe NY Beer Co., creators of the Trout Town™ Hand Crafted Beer brand, team up with local, family owned and operated Dutchess Beer Distributors and Dana Distributors to the joy of beer lovers in the Hudson Valley. The three companies formed a natural partnership to distribute the superior Trout Town™ Hand Crafted Beer brand. Dutchess and Dana will be putting the Trout Town Hand Crafted Beers into stores, restaurants, bars and beverages centers throughout the Hudson Valley. “Hardworking people making hand crafted beer for the regions hard working people”, says RNYBC Marketing Director Shannon “Birdie” Feeney. “These relationships fit well with the mission of the Roscoe NY Beer Co. – that is to support the local economy by providing good products and good opportunities for all involved with the organization.” “We are very excited about our new partnerships with both Dana and Dutchess Distributors. We strongly feel that together we can continue pushing forward into new territories while strengthening our distribution in our current areas,” states Joshua Hughes, Brewer and Director of Operations for The Roscoe NY Beer Co. “Together we can continue to strengthen an already booming local craft beer industry. Our customers and fans are excited and they have been the push behind our brand to build these new distributor relationships” “Dutchess Beer is extremely excited to add the Roscoe NY Beer Co. into our portfolio. Roscoe adds a touch of the Hudson Valley into our locally owned business,” states Dutchess Beer Distributors Tyler Cappillino. “We look forward to our partnership together and are expecting a great response from our customers.” Dutchess Beer Distributors was founded in 1933 by Jack Jocias and covered Dutchess and Ulster counties. Dutchess Beer has two warehouses, one in Poughkeepsie and one in Kingston. Kingston’s warehouse was constructed in 1998 while Poughkeepsie was built in 1980 and added on to the building in 2004. They acquired Greene and Columbia counties in 1998 and now cover Dutchess, Ulster, Greene and Columbia counties.
  • 2. Dana Distributors, Inc. was founded by Frederick C. Dana, Sr. on October 26, 1970 and incorporated in Orange County, NY with Budweiser, Michelob and Piels franchises. They operated out of the old Sweeny Bottling Works building in Middletown, NY. Dana continued to grow and by 2002 they constructed a new 115,000 square foot facility located in Goshen, NY. Dana Distributors now covers Orange, Rockland and Sullivan Counties. Today Dana Distributors sells over three million cases annually. “As a local family business we are excited to partner with a brewery in our own backyard with a reputation like Roscoe NY Beer Co. has earned in their young existence,” says Dana Distributors Vice President Patrick English. All three companies are rooted here in the Hudson valley and play important roles in their communities. The new partnership ensures many local hand crafted brew lovers in the Hudson valley are able to obtain a great Hudson Valley beer. This announcement brings the Roscoe NY Beer Company’s products into the hands of three distributors within a matter of weeks. Back in October the craft beer company announced their partnership with Northern Eagle Distributors out of Oneonta NY. With an aggressive plan in place, the beer company’s Trout Town Hand Crafted Beer distribution continues to grow, as does its craft beer offerings. In addition to their flagship brew, Trout Town American Amber Ale, they also now have their Rainbow Red Ale and Brown Ale that will also be available in bottles soon. Roscoe’s staple beers, as well as their several seasonal brews, can be found in their tasting room at 145 Rockland Road in Roscoe, sold in growlers, as well as on-tap at select local establishments. To get the most up-to-date information about the Roscoe NY Beer Company visit or find them on Facebook and Twitter. ### About The Roscoe NY Beer Co. Pouring onto the craft beer scene in April of 2013, the Roscoe, NY-based Beer Company was created by folks that enjoy the great outdoors, embrace their community and value all the wonderful things their country has to offer. Committed to offering the finest products, The Roscoe NY Beer Co. (RNYBC) uses all natural ingredients to maintain and stay true to the American Beer making traditions borne from European ancestry. Their flagship brew, Trout Town™ American Amber Ale pours a deep amber color, with a clean nose, balanced hops and malt, and ends with a light citrus finish. With hopes to expand brewery operation in the near future, The Roscoe NY Beer Co. will continue to craft new brews as their business continues to grow.

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