Naomi R. Garnice
Naomi Garnice
9340 E Redfield Rd #1003
Scottsdale, AZ 85260
Naomi R. Garnice
• Project manager for full site launch of, a unique resource for consumers and
of 2

Naomi Garnice

Published on: Mar 3, 2016

Transcripts - Naomi Garnice

  • 1. Naomi R. Garnice Naomi Garnice 9340 E Redfield Rd #1003 Scottsdale, AZ 85260 520/820-0722 EXECUTIVE SUMMARY Content Marketing Strategist/Brand Leader/Social Media Expert • Detail-focused, technically astute B2B marketer; known for outstanding ability to speak directly to specific audiences through brand development and strategy. • Established digital thought leader, published on and Mashable. • Creative, meticulous and versatile strategist whose work directly aligns with corporate missions and strengthens brand strategy/position. PROFESSIONAL EXPERIENCE Salucro, Phoenix, AZ September 2013 to Present Software provider and partner of PayPal, processing millions of dollars in transactions every month for specialists, physician clinics, urgent care centers and hospital systems. Director of Marketing Achievements: • Supported executive team in securing $100K in advertising and co-exhibiting funds from corporate partner, by spearheading advertising strategy, collaborating on co-exhibiting opportunities and serving as the Point of Contact for both businesses. • Pioneered and launched company digital content strategy resulting in greater brand recognition online; consistently increasing traffic and contributing over 40% of referral traffic to • Strategized and implemented pre-show communications ahead of major conferences, pulling in more than 140 physician practice groups. • Chaired joint multi-media Trusted Partner campaign alongside colleagues at PayPal and with third party agencies. Drove meticulous collaboration among the Executive Team and board members to ensure the final outcome aligned with their vision and goals for the company. TP Orthodontics, Inc., Scottsdale, AZ May 2012 to September 2013 International manufacturer of brackets, bands, buccal tubes, wires, instruments, elastics, bonding materials, specialty orthodontic products and instruments. Creative Services Manager Achievements: • Negotiation skills saved company thousands in advertising and agency costs. Spearheaded Forward Thought Leadership program and sponsored campaign, more than tripling the company's following online while creating an opening dialogue for meaningful partnerships. •
  • 2. Naomi R. Garnice   • Project manager for full site launch of, a unique resource for consumers and orthodontists. • Contributed to sales increase for Q3 with marketing promotions tailored directly to customer needs and promoted via Sales department and online marketing outlets. • Created Online Marketing B2B campaign for main product offering which directly resulted in increased sales in the U.S. and European regions.     Copywriter/Online Media Specialist Achievements: October 2010 to May 2012 • Responsible for creating testimonial ad campaign across various mediums that resulted in a ten percent growth in new customers for the target product.   Copywriter, (Contract) Verify2Hire/B2GNow, Phoenix, AZ May 2010 to September 2010       Copywriter,, Scottsdale, AZ July 2007 to April 2010 EDUCATION     Bachelor of Arts degree – Creative Writing and Literature 2006 Magna cum laude graduate – 3.8 GPA University of Arizona, Tucson, AZ     REFERENCES   Krista Pacion-Talbotstern Direct Report, (520) 705 - 4092 Cristiane Muller Clinical Advisor, TP Orthodontics (623) 225-6133 Lynn Wilson VP, Salucro (904) 718-0966 *Please view my recommendations and endorsements on LinkedIn.

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