NAI Earle Furman Marketing
NAI Earle Furman Marketing
Published on: Mar 3, 2016
Transcripts - NAI Earle Furman Marketing
Through continual communication between brokers and marketing we will design and produce most marketing materials in-house. This enables us to implement mediums that are custom designed to be effective and innovative to reach the targeted end users. We utilize the following proven methods at our expense when marketing commercial properties. Marketing Materials: Signage - A 4x8 sign and/or banner will be installed on the property to announce the availability. The sign will be located to provide optimal visibility and traffic. Flyer - We will create a two page, full color flyer that will include a photograph and/or aerial of the property, detailed description, layout, floor plan, location map and other information deemed appropriate. Online tools - Your property will be included on the following websites for maximum exposure: www.naiearlefurman.com , www.CoStar.com , www.LoopNet.com Local Canvassing: Through our relationship with other local companies we can directly market your property to companies that can utilize a facility like the one listed. We also stay in regular contact with local and regional companies in an effort to keep track of companies that have a need for property. How Will We Market Your Property? contact information 101 E. Washington Street Suite 400 Greenville, SC 29601 www.naiearlefurman.com tel 864 232 9040 fax 864 235 4300
Brokerage Distribution: Local brokerage community - Your flyer will be emailed to our local brokerage community (approx. 190 emails) through our email management system. This allows us to track open rates, click-throughs and bounce backs. Regional brokerage community - We will distribute the property’s information to brokers that we have relationships with in the Southeast. We will also utilize our connections with CCIM and SIOR. National brokerage community – When applicable, we will utilize our NAI Global connections to reach out to members in our network across the country. Value Added Marketing Opportunities: How Will We Market Your Property? contact information 101 E. Washington Street Suite 400 Greenville, SC 29601 www.naiearlefurman.com tel 864 232 9040 fax 864 235 4300 Featured Properties - Properties can be highlighted as a featured property in the NAI Earle Furman Quarterly Newsletter, which is distributed to clients and investors. Your property can also be listed as a featured property on the NAI Earle Furman website, which receives an average of 1,800 visits per month. Banner Ad - NAI Earle Furman has a premium banner ad position on the GSA Daily news blast that is sent to approximately 19,000 people per week. Your property can be highlighted on this powerful online tool.
NAI Earle Furman can facilitate the following items on our clients behalf for an additional charge. Open house/broker event - All aspects of this including invitations, catering and event management can be handled through NAI Earle Furman. Brokers and neighboring industry would be included in such an event. Additional mailings - Customized postcards or other direct mail pieces can be sent to targeted groups based on criteria such as SIC codes and geographic area. Aerial photography In-depth marketing brochure – Design and printing of additional marketing pieces can be handled in-house. Print advertising - Design and placement of print ads can be facilitated by NAI Earle Furman. Suggested options include GSA Business, The Greenville Journal and Southeast Real Estate Business. For more information on how NAI Earle Furman can customize a marketing plan to lease or sell your commercial property please call 864 232 9040 or visit our website: www.naiearlefurman.com How Will We Market Your Property? contact information 101 E. Washington Street Suite 400 Greenville, SC 29601 www.naiearlefurman.com tel 864 232 9040 fax 864 235 4300