DOs & DON’Ts!
Helpful Tips
DO - Think Before You Design
‣ Work with moderator (if applicable) to
understand ...
DO - Follow Design Best Practices
‣ Remember that design is not for design
sake, but for directing attention to core
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Presenter Helpful Tips Handout

Published on: Mar 4, 2016

Transcripts - Presenter Helpful Tips Handout

  • 1. ! PRESENTER DOs & DON’Ts! Helpful Tips DO - Think Before You Design ! ‣ Work with moderator (if applicable) to understand the overall purpose of session. ‣ Brainstorm away from computer about the story you want to tell. ‣ Use whiteboard, sticky notes, notecards, pen/paper, or whatever else helps you think creatively. ‣ Outline your goals for the presentation – your core point, key themes, flow, and how it all fits together. ‣ Give yourself enough time for thoughts to marinate and coalesce. ! DON’T - Design Impulsively ! ‣ Let your thinking be boxed in by a common presentation format, like Powerpoint (you may decide to use another format like Prezi, video, or even role playing, to visually present your content) ‣ Start typing bullets or adding content without rhyme or reason. ‣ Try to fully recreate your paper or abstract in bullet form in your visuals. ! DO - Plan for Engagement ! ‣ Simplicity – keep it simply focused on driving home your core point. Everything you present should support that. ‣ Unexpectedness – Surprise your audience with something they didn’t already know, to stimulate interest. ‣ Concreteness – Use natural speech and real examples to be relatable. ‣ Credibility – Let the moderator sing your praises, to imbue credibility, ‣ Evoke emotion – Show your passion and excitement for what you are presenting. ‣ Tell a story – Take attendees on a journey through your content. ! ! ! DON’T - Forget Your Audience ! ‣ Overcomplicate things and overwhelm your audience by trying to stuff too many key messages into your presentation. ‣ Deliver expected, dated or known information and insights. ‣ Toot your own horn and go on and on about your own accomplishments in your introduction and throughout your presentation. ‣ Approach content and delivery with a flat and detached sensibility. ‣ Think all that matters are facts and statistics that are devoid of context and bigger meaning. PLANNING
  • 2. DO - Follow Design Best Practices ! ‣ Remember that design is not for design sake, but for directing attention to core messages. ‣ Match presentation software to your presentation goals (for example, Powerpoint is great for fact-telling; Prezi is great for non-linear presentations). ‣ Incorporate visual imagery. Pictures tell a thousand words and images help people retain information. ‣ Use color to create interest, highlight core points, and reinforce branding. ‣ Apply a less-is-more approach for content, colors, text, images, charts, etc. ‣ Make font readable – if you can read it in Powerpoint’s slide sorter, you can read it from the back of a conference room. DON’T - Forget Clean Design ! ‣ Put the focus on you, but instead on what you are trying to convey. ‣ Put random things on slides with idea of “decorating” them. ‣ Force people to read and listen at the same time by including large amounts of text in visuals. ‣ Use and be constrained by pre-loaded or software-provided templates. ‣ Use tiny font sizes, busy charts, and chaotic imagery. ‣ Feel compelled to fill all available space in a visual. ‣ Use boring and expected clip art; and expensive stock imagery, unless you have to. ‣ Be afraid of white space. ! DO - Bring out your inner TED ! ‣ Practice, practice, practice; try multiple sessions with different audiences, using increasingly refined visuals and speaking points. ‣ Start with a script to accompany your visuals, and refine down into concise points, with word/symbol prompts. ‣ Provide moderators with information about yourself related to the specific topic. ‣ Ensure moderators have your correct name, title, and spelling. ‣ Respect conference protocols for timing, structure of Q&A and other requirements. ‣ Repeat audience questions, if the moderator or MC does not. ‣ Show your enthusiasm, passion, and interest in what you are presenting! ! DON’T - Fail to Engage Audience ! ‣ Assume you can wing it and succeed, or that your charm, outfit, or results alone can replace planning, clean visual design, and practice. ‣ Present thinly veiled or blatant sales pitches about either you or your company. ‣ Write full sentences on your notes or note cards, because it will be tempting to read them. ‣ Read your talking points verbatim. ‣ Distribute handouts during your presentation that will distract the audience. ‣ Wait too long to get the audience involved; the longer you wait, the harder it will be to engage them. ‣ Forget to thank your fellow presenters and panelists, moderator, audience, and AESP. DESIGN PRESENTATION

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