Published on: Mar 4, 2016
Transcripts - prevent-email-fraud-with-DMARC
Return Path is an email data company, helping the world’s leading companies promote and
protect their brands. Through our global network of mailbox and security partners, Return
Path detects and eliminates more email fraud than any other company in the world,
analyzing over 7 billion messages every day.
Learn more at returnpath.com/stopemailfraud.
"The Economics of Spam," Journal of Economic Perspectives
DMARC Intelligence Report - February 2015
Return Path Customer (US ﬁnancial services company)
DMARC in Action
Jan Mar May Jul
DMARC Block Deployed
Feb Apr Jun Aug
US Financial Services Leader sees email fraud ﬂatline after implementation
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Of messages received by large
mailbox providers are from domains
protected by DMARC
More sending domains publishing
DMARC records over the course
Increase in messages protected by a
DMARC “reject” policy over the
course of 2014
More sources sending DMARC
reports over the course of 2014
DMARC by the Numbers
DMARC is the best weapon companies have to protect their brands and
customers from cyber criminals trying to spoof their domains.
Here Comes DMARC
And it’s getting worse.
Phishing costs brands
around the globe
$4.5 billion each year
RSA identiﬁes a phishing
attack every minute
5 out of 6 big
companies are targeted
with phishing attacks
Spear phishing attacks
rose 40% in 2014
Email fraud costs companies billions every year, and violates the
critical trust between the consumer and the brand.
Thanks to DMARC
volume from a US retail
giant dropped by 99% over
4 of the top 10
global credit card issuers
rely on DMARC for email
Publishers Clearing House
blocked over 100,000
in a 90 day period.
Prevent Email Fraud
How Does It Work?
With DMARC, companies can instruct mailbox providers like Gmail on what
to do if a message appearing to come from their brand fails authentication.
The maibox providers then send failure reports detailing the actions
they took and why.
Email received by
Has DMARC been implemented
for “header from” domain?
Does email pass
Send to Junk
Control & Visibility
Launched in 2012
Founded by over 20 companies,
including Bank of America,
Google & Return Path
“Simply put, the DMARC standard works. In a blended approach to ﬁght
email fraud, DMARC represents the cornerstone of technical controls… to
rebuild trust and retake the email channel for legitimate brands and
-Head of Cybersecurity, Her Majesty’s Revenue & Customs