January 20th
, 2012
AXA Affin General Insurance
Berhad - The Most Preferred
AXA Affin General Insurance...
of 1

Press release the brand laureate awards 2011

Published on: Mar 4, 2016

Transcripts - Press release the brand laureate awards 2011

  • 1. January 20th , 2012 AXA Affin General Insurance Berhad - The Most Preferred Brand KUALA LUMPUR AXA Affin General Insurance was conferred The Most Preferred Brand in General Insurance at The BrandLaureate SMEs Best Brand Awards 2011. The award ceremony was held on January 12th , 2012 at the Sunway Resort Hotel & Spa. Present to receive the award from The BrandLaureate Woman of the Year 2011,YBhg Datuk Jalilah Baba, Director General of MIDA was YBhg Admiral Datuk Mohd. Ramly bin Abu Bakar, the Chairman of AXA Affin General Insurance Berhad. Also present were Mr. Jahanath Muthusamy, CEO of AXA Affin General Insurance Berhad; Ms. Gaelle Olivier, CEO of AXA Asia General Insurance and the management staff of AXA Affin General Insurance. Organized by the Asia Pacific Brands Foundation (APBF), the only branding foundation in the world, The BrandLaureate is the most prestigious and sought after branding award for SMEs. This prestigious award honours branding excellence amongst multinationals, public listed and government linked companies in Malaysia and the Asia Pacific region. Included in The BrandLaureate – SMEs Chapter Awards 2011 was The Masters Awards that was honored to large corporations/association whose services or products have facilitated the growth of SMEs. Through an online poll conducted by APBF among SMEs in Malaysia, AXA Affin General Insurance Berhad was voted the most preferred brand in general insurance. Thus, being conferred The Masters Award – The Most Preferred Brand is a defining moment as it is a testimony of the success of AXA Affin General Insurance brand. It is also an endorsement of being the preferred choice among SMEs and is a further acknowledgement of the brand's value, strength and character. About AXA Affin General Insurance : AXA Affin General Insurance Berhad is a joint venture between AXA Group and Affin Holdings Berhad, one of the leading financial services providers in Malaysia. We were incorporated in Malaysia on July 12th , 1975 as a licensed general insurance company. Prior to that, companies that now form part of the AXA Group operated in Malaysia for a period stretching back to 1874. AXA Affin has been focusing on growth in Malaysia and is one of the most profitable in the insurance industry. We employ about 700 people in 20 offices all over Malaysia, and services more than 300,000 customers through nearly 3000 agents. With over 130 years of experience in Malaysia, we have expertise in personal, business and health insurances. Our product range includes Motor, Household, Health, Accidental and Travel Insurance for individual customers as well as comprehensive plans specially designed for SME businesses. In addition, we provide insurance services in specialist fields such as Marine and Trade Credit Insurance. Contact: Corporate Communications Tengku Azrawati Tengku Arshad Chuah Peg Gie Corporate Communications Manager Communications Executive Tel: (603) 2170 8425 Tel: (603) 2170 8218 Email: azrawati.arshad@axa.com.my Email: peggie.chuah@axa.com.my Press Release

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