Napkin Labs Quick Hits
Napkin Labs helps brands turn their Facebook pages into customer communities that drive word-of-mouth, insights and innovation.
Published on: Mar 3, 2016
Transcripts - Napkin Labs Quick Hits
NapkinLabsGet serious about social.Napkin Labs helps your brandconnect + collaborate withcustomers on Facebook.Drive earned media, captureinsights in real-time, andsupercharge innovation - allwith our customer engagementsuite for Facebook.
Quick Stats & Highlights: Customers spend a long time on our engagement tools: 9.4 Minutes = Average time on site for VIP communities. User-generated content is a powerful word-of-mouth marketing tool:Content created by consumers earn 98 news feed impressions and a 5% Click-through Rate. Over 1,200 companies trust Napkin Labs’ Facebook tools.
What you can achieve with Napkin Labs...Get closer to your customers. Turn likes into advocates.Social media is redefining how brands and customers interact. There is no better way to build advocacy than involving cus-In todays context, surveys and focus groups are not enough to tomers in shaping the future of a brand and surprising themkeep pace with changing consumer needs. Napkin Labs allows with small rewards along the way. With Napkin Labs, you canFacebook pages to become social hubs for feedback, ideas, push beyond just liking and commenting and involve your fansand collaborating with customers. With Napkin Labs you can in more meaningful engagements. Napkin Labs is a great wayask questions and capture insights about your customers all to turn a like into a lifelong advocate for your brand.over the world, in real-time.Leverage customers to boost earned media reach. Increase the Lifetime Value of every fan.With Napkin Labs you can spark conversations and get your The value of a like on Facebook has been estimated at betweenfans creating amazing content. With our social integrations $3.60 and $22.931. While getting more fans is valuable, theeven small conversations can make a big impact and reach greatest impact is made by engaging the fans you already have.thousands of your customers’ friends. Everything we create is built to increase the value of a fan, whether it’s through rewards that bring fans into the purchase cycle, engagement that gets them sharing and advocating, or even turning fans into a resource for insights that help influence your brand and products.Key FeaturesConfigure the perfect customer engagement hub. Powerful data - powerful insights.We give you a library of ongoing and campaign based interac- We turn years worth of Facebook interactions with your brandtive modules that you can mix and match to create a range of page into leaderboards of your most active and influential fansexperiences for customers.Ideas, insights and feedback at your fingertips. Rewards and profiles keep fans engaged.We provide an advanced Insights Dashboard which uses Integrated rewards, badging, and customer profiles help sus-natural language processing, sentiment analysis, and our own tain engagement over time and generates valuable loyalty.algorithms to bubble up the most important content, themesand insights.Deeply integrated into Facebook Secure and protectedOur tools are designed to be social and built from scratch to We take security, privacy and protection of IP very seriously.integrate with everything Facebook has to offer. Our tools We have been independently security tested, and have evolvedalso integrate with Twitter and Instagram so you can run our legal over three years to handle issues arising from crowd-cross-platform campaigns. sourcing and user-generated content. Al l of our s ol u t i o n s a r e d e s i g n e d w i t h c are a n d b ui l t fo r g r e a t u s e r e xp e r i e n c e s . 303.482.1280 | firstname.lastname@example.org | www.napkinlabs.com