Press Release: Seriously Free Checking 2
Seriously Free Checking Answers Members’ Call to Save MoneyKALAMAZOO, MICH―Consumers Credit Union is launching a new member education initiative, Seriously Free Checking, designed to educate members and the public on the fee- free checking options available – and how these options can help people learn how to save money in a tight economy.
Published on: Mar 4, 2016
Transcripts - Press Release: Seriously Free Checking 2
FOR IMMEDIATE RELEASELynne Jarman-Johnson October 27, 2011Chief Marketing OfficerConsumers Credit Union269.345.7804, ext. email@example.comSeriously Free Checking Answers Members’ Call to Save MoneyKALAMAZOO, MICH―Consumers Credit Union is launching a new member educationinitiative, Seriously Free Checking, designed to educate members and the public on the fee-free checking options available – and how these options can help people learn how to savemoney in a tight economy.“The Seriously Free Checking program is our way of helping members and those who arequestioning high banking fees become more educated financially and to make the rightdecisions,” says Jeff Visser, Sales and Service Manager for Consumers Credit Union. “Thecontroversy in today’s financial marketplace, and recent announcements from institutionsnow imposing new checking and debit card fees, gives us the opportunity to explain thereare choices to make with your money.”While education initiatives can help inform the public on these differences, Visser believesthe road to success is having the right team in place. “We have a great team ready to listenand respond to our members’ needs,” says Visser. “Within our organization there istremendous focus on developing staff with the key goal to serve each and every uniqueneed our members face.”Free checking has long been a foundation for credit unions nationwide and Consumers is noexception. “We choose the strategies we believe in,” says Visser, “and execute them withextraordinary success. One of those is free checking and convenient debit card access, withno strings attached.”
Every credit union’s situation is unique based on its field of membership, market area andcompetitive factors, and overall mission. At Consumers, the key to success is not onlyhaving fairly-priced products in place, but hiring the right people with the right skills – whooffer members the respect and sensitivity they deserve while conducting their financialtransactions.“It’s also about continually examining and re-evaluating the relationship we have with ourmembers and taking time to listen so we can exceed their expectations,” adds Visser.For information on the “seriously free” checking program at Consumers, visitwww.consumerscu.org/seriouslyfree; for details on how the Durbin Amendment couldimpact you and your banking costs, or to find a credit union near you, visitwww.lovemycreditunion.org or www.mcul.org. Ctrl+Click for a print quality image ###Consumers Credit Union is headquartered in Kalamazoo, Michigan. With more than $350 million inassets, Consumers has experienced 20% average growth for 26 consecutive years. Established in1951, Consumers serves individuals and businesses through 13 offices and more than 200 ATMlocations in Kalamazoo, Portage, Lawton, Coldwater, South Haven, and Holland. For details, visitwww.consumerscu.org. Editors, please refer to Consumers Credit Union in short as Consumers, ratherthan CCU. Thank you!