Published on: Mar 3, 2016
Transcripts - Narrative advertising
Narrative Advertising20102630 Jang Bosun
Advertising is…Advertising is a form of communication used to persuade an audience (viewers, readers or listeners) to take some action with respect to products, ideas, or services.
Narrative is…A narrative is a constructive format (as a work of speech, writing, song, film, television, video games, photography or theatre) that describes a sequence of fictionalor non-fictional events.( by Wikipedia)
Narrative AdvertisingI made this word.Narrative Advertising means the advertising has typical story.Not only introduce the products also include the story sell the product.Now days , there is a lot of types advertising, for example Ad movie, serial forms ofad, etc.
Narrative AdvertisingSerial forms of advertising
Narrative AdvertisingAd movie is advertising which is form of movie
Narrative AdvertisingSometimes advertising has a connotative meaning.